Ballast, noun

bal·​last | ˈba-ləst
1.) anything that gives mental, moral, or political stability or steadiness
2.) give stability to (a ship) by putting a heavy substance in its bilge. "The vessel has been ballasted to give the necessary floating stability."

We've Flipped the Model

Instead of you working for a publisher, we work for you. Ballast Books is a full-service hybrid publisher that handles all aspects of book creation, design, publishing, marketing, distribution, and platform building.
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A collage of book covers for Military & History books published by Ballast.

We Work with the Best of the Best

Our authors include former Special Operations Forces, CEOs, entrepreneurs, and industry experts. They value retaining creative control, rights, and royalties, partnering with us to bring their visions to life.​
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A High-Quality Book Is the Cornerstone of A Larger Platform

Social media, new media (such as blogs and podcasts), traditional media, personal appearances and signings, speaking engagements, consulting, coaching, brand representation, and entrepreneurial opportunities are all part of an overall plan that Ballast custom creates for our authors.
Marketing & PR Services

How We Ensure Our Authors Succeed

We assist clients in selling more books, securing keynotes, expanding consulting opportunities, attracting customers, and booking media appearances. If you're a top performer with a compelling message and impressive background, we want to hear from you.
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More Than a Publisher, a Brand Builder

Ballast Books is disrupting the publishing industry.

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Common Mistakes New Authors Make (And How to Avoid Them)

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A first person perspective of someone reading a book.

Meet Maura McGee, Author of It Is What It Is

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3 Myths Busted: Hybrid Publishing

Think you know the truth about hybrid publishing? Don't let these misconceptions fool you!
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