Ballast Bookstore

As the beginning of December rolls around, this time of year is often accompanied by a distinct realization that you’ve yet to come up with gifts for each of your loved ones, let alone have started buying them.

“If it ain’t broke, don’t fix it” doesn’t fly here. We believe in getting better—always. That’s why we’ve completely redesigned our website to be more informative, direct, and valuable for authors. It’s not just a facelift—it’s a reflection of who we are, what we do, and why we do it. Explore the new site and see how we’re raising the standard.

Writing a compelling book is just the beginning of an author’s journey. As an author, your unique voice and perspective are not only the foundation of your literary work but also the key elements of a powerful personal brand.