Ballast Bookstore

More Than a Publisher, a Brand Builder

Ballast Books is disrupting the publishing industry.

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Author Branding 101

Writing a compelling book is just the beginning of an author’s journey. As an author, your unique voice and perspective are not only the foundation of your literary work but also the key elements of a powerful personal brand.
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7 Keys to Making the Most of Your Writing Time

Have you ever spent an hour working on your manuscript only to realize you haven’t really accomplished anything? You only wrote one line when you meant to finish one page. You were struck with writer’s block and spent the whole time playing on your phone. Or you got distracted and never wrote anything at all.
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A first person perspective of someone reading a book.

How a Hybrid Publishing Deal Can Launch—or Enrich—Your Business Coaching Career

Even in this digital age, nothing establishes credibility more quickly than a book. Having a book attached to your business creates implicit trust in those hoping to hire you, and that starts as soon as your search results do.
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