Ballast Bookstore

There are tons of amazing books out there, and they’ve all left an indelible mark on the literary landscape. But each one is unique, with winning titles spanning various genres, themes, and target audiences. So what makes a book truly great?

“If it ain’t broke, don’t fix it” doesn’t fly here. We believe in getting better—always. That’s why we’ve completely redesigned our website to be more informative, direct, and valuable for authors. It’s not just a facelift—it’s a reflection of who we are, what we do, and why we do it. Explore the new site and see how we’re raising the standard.

If you’re a Ballast or Blue Balloon Books author, chances are that you have crossed paths with Lauren Green.