Ballast Bookstore

More Than a Publisher, a Brand Builder

Ballast Books is disrupting the publishing industry.

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Author Branding 101

Writing a compelling book is just the beginning of an author’s journey. As an author, your unique voice and perspective are not only the foundation of your literary work but also the key elements of a powerful personal brand.
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What Makes a Great Book? 6 Tips to WOW Your Reader

There are tons of amazing books out there, and they’ve all left an indelible mark on the literary landscape. But each one is unique, with winning titles spanning various genres, themes, and target audiences. So what makes a book truly great?
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A first person perspective of someone reading a book.

Meet Beau Dooley, Author of You, This Is Me...Over?

Beau Dooley is from Oklahoma and was born into a small-town family with a rich heritage in military service to our nation during times of war.
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