Promoting Your Book Before Launch: A Guide for Eager Authors
The day has come–your book is complete. After months or even years of hard work writing and editing, your publishing and marketing team is working on getting your book ready for print.
For generations, publishing books was something done by “other people.” High-level deals done by high-powered agents for high-selling authors at high-powered New York publishing houses. Impossible for the little guy to get his or her book out. At least, that was the perception.
Emma Sherk is an editor on the Ballast team who has the pleasure of working on everything from heavy-hitting memoirs to board books for young children.
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