Ballast Bookstore

More Than a Publisher, a Brand Builder

Ballast Books is disrupting the publishing industry.

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Author Toolbox: Mastering Email Newsletters for a Powerful Book Launch

One of the most effective tools at your disposal for generating pre-launch buzz and fostering a dedicated reader base is the email newsletter.
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A first person perspective of someone reading a book.

Meet Maura McGee, Author of It Is What It Is

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Gift Guide for Every Type of Book Lover In Your Life

As the beginning of December rolls around, this time of year is often accompanied by a distinct realization that you’ve yet to come up with gifts for each of your loved ones, let alone have started buying them.
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